Latest MiQ’s YouTube and TV Analytics capability officially lands in the UK Bringing the worlds of traditional TV and digital media together using Samba TV’s ACR data, MiQ gets brands reaching... Read More
MiQ doubles down on data investments and innovation to launch expanded post-cookie programmatic toolkit Apr 04, 2022 Clients can now access a flexible suite of authenticated, contextual and cohort data capabilities for more performant, futureproofed campaigns.... Read More
Case study: Using advanced performance campaigns to boost online sales and presence Mar 14, 2022 Read More
MiQ evolves its leadership to continue in its mission of being the world’s leading programmatic media partner Feb 23, 2022 MiQ co-founder, Gurman Hundal, to assume newly created role of Global Executive Chairman MiQ has named Sean Reardon as... Read More
MiQ appoints UK Strategy Director to drive Advanced TV offering Feb 02, 2022 Pierre de Lannoy brings extensive programmatic expertise to fuel growth across key solution area and build momentum in the... Read More
MiQ and Black Talent Initiative partner to launch internship program in Canada Dec 16, 2021 Partnership is committed to empowering Black tech leaders of today and tomorrow TORONTO – December 16, 2021 – MiQ,... Read More
Partnerships with local players are key for global brands marketing to China Nov 17, 2021 MiQ's EVP of China, Alex Deats, speaks to Forbes. Read More
MiQ launches new programmatic media creative studio for South-East Asia market Oct 25, 2021 25 October 2021: MiQ today announced the launch of its new suite of programmatic creative solutions, delivering innovative multi-screen... Read More
Hivestack and MiQ announce partnership for programmatic digital-out-of-home (DOOH) Oct 13, 2021 World leading, global data and technology businesses combine forces to drive the future of programmatic DOOH MONTREAL, CANADA- October... Read More
MiQ appoints new global chief product officer to lead the next stage of company growth Jul 15, 2021 Katherine Strieder joins leading global programmatic media partner to evolve their product offering and cultivate the industry’s leading product... Read More
MiQ appoints media agency veteran as first Executive Vice President of Global Clients May 11, 2021 Candice Odhams joins to bolster company growth as a leading global programmatic media partner New York, May 11, 2021... Read More
MiQ makes series of key senior global and EMEA appointments to spearhead multi-market growth May 11, 2021 MiQ appoints Candice Odhams as its first Executive Vice President of Global Clients MiQ has also named Mike Gray... Read More
Choueiri group’s “Media Dome” exclusively brings MiQ to the MENA region May 04, 2021 May 3, 2021 – Dubai, UAE: Choueiri Group – The leading media representation house in the Middle East recently... Read More
MiQ and Samba TV partner in Canada for an enhanced Advanced TV solution Apr 27, 2021 Partnership bridges Samba TV’s global TV viewership data with MiQ’s expertise in linking diverse datasets for the Canadian market... Read More
Tips for overcoming imposter syndrome Aug 20, 2021 MiQ's Global Chief Marketing Officer, Rebecca Rosborough, speaks to Cheddar News. Read More
What data clean rooms mean for the privacy-first internet Aug 20, 2021 MiQ's Global Chief Product Officer, Katherine Strieder, speaks to Digiday. Read More
Top digital skills tips: How can indie agencies sustain the talent inflow? Aug 17, 2021 Dean Nagib, MiQ’s UK Commercial Director, looks at how losses at talent “farms” of smaller independent agencies is choking... Read More
What the latest move by Google on cookie deprecation really means for marketers Aug 12, 2021 MiQ's Global Chief Product Officer, Katherine Strieder, speaks to Adweek. Read More
The need for data visualisation within marketing Aug 10, 2021 Mike Gray, director of client partnerships EMEA at MiQ, explains why data visualisation is important for marketing Read More
Managing stress: Company leaders face pressure, burnout just as employees do Jul 13, 2021 MiQ's svp of operations in Canada, Claire Jones, speaks to Digiday Read More
Are indies “talent farms” for clients? Jun 27, 2021 Smaller UK independent agencies have witnessed talent being lost to clients directly – a trend The Indie Circle, powered... Read More
The industry reacts: Google extends its cookie deadline until late 2023 Jun 25, 2021 Paul Silver, CSO, speaks to VideoWeek Read More
Ad tech pros react to Google cookie extension Jun 24, 2021 Paul Silver, CSO, speaks to Campaign US Read More
What retail marketers need to know about Apple’s app tracking transparency update Jun 14, 2021 MiQ's CMO, Rebecca Rosborough, speaks to Total Retail Read More
What does Apple’s ATT framework mean for the performance industry? Jun 10, 2021 PerformanceIN Read More
MiQ makes series of key senior global and EMEA appointments to spearhead multi-market growth May 11, 2021 Lovely Mobile News Read More
As Google FLoC trial rolls out, what’s a marketer’s next move? Apr 26, 2021 Rebecca Rosborough, CMO, speaks to CMS Wire about the future of identity. Read More
Report reveals pandemic-related changes marketers need to know Apr 19, 2021 MiQ's report, featured in Yahoo, examined data points culled from different devices over the course of the past year. Read More
Report reveals pandemic-related changes marketers need to know Apr 19, 2021 MiQ's report, featured in Women's Wear Daily, examined data points culled from different devices over the course of the... Read More
EDITORIAL How reopening of stores will usher in more changes to retail than we have seen to date Apr 15, 2021 Internet Retailing Read More
50% of UK shoppers to continue purchasing clothing online despite shops reopening Apr 15, 2021 Internet Retailing Read More
50% of Brits to continue purchasing clothing online despite shops reopening, MiQ reveals Apr 15, 2021 Retail Times Read More
Report: Lockdown boosts digital content consumption 120% Apr 15, 2021 We outline the major ways people around the world have changed as consumers since lockdowns, in Advanced Television Mag.... Read More
OTT overtakes linear TV on global stage Apr 15, 2021 OTT is now the leading source for watching TV and movies across the globe. Data from 'A year of... Read More
What advertisers can learn from March Madness 2021 Apr 12, 2021 Rebecca Rosborough, CMO, shares key takeaways from a delayed tourney as TV ramps back up for sports‘ return Read More
Third-party cookie replacements fall short of consent and transparency promises Mar 22, 2021 Georgiana Haig, Product Lead - Identity, discusses what needs to change to have true consent from consumers Read More
Google’s latest privacy play has big implications for the open web Mar 16, 2021 Tom Richards, Global Product Director, speaks to Street Fight Magazine Read More
Gaps remain in industry guidelines for controversial email-based identity tech Mar 11, 2021 Georgie Haig, Product Lead - Identity, speaks to Digiday Read More
Roku, Nielsen set table for addressable ad Mar 08, 2021 Paul Silver, CSO, speaks to Multichannel News Read More
MiQ appoints three new EMEA leaders, supercharging European growth Mar 11, 2021 Marcomm News Read More
Movers and shakers: DAZN, DDB, News UK, MediaCom, VidMob, and more Mar 10, 2021 Mobile Marketing Read More
MiQ appoints three new EMEA leaders, supercharging European growth Mar 10, 2021 Lovely Mobile News Read More
MiQ appoints three new EMEA leaders, supercharging European growth Mar 10, 2021 Promotions across MiQ senior executive team, as Giles Ivey named EMEA CEO, Van Sideras EMEA COO and Freddie Turner... Read More
Unified ID 2.0 is facing roadblocks (and not just to do with Google) Mar 09, 2021 Tom Richards, Global Product Director speaks to AdExchanger about diversified cookieless activation strategies. Read More
The industry responds to Google’s dismissal of identifiers Mar 09, 2021 Paul Silver, Global CSO, speaks to Campaign US about Google's plans to rein in tracking of web users. Read More
Google’s user-tracking crackdown has advertisers bracing for change Mar 09, 2021 Paul Silver, Global CSO, speaks to The Wall Street Journal about Google's plans to rein in tracking of web... Read More
What will Google’s focus on ‘privacy preservation’ mean for the industry? Mar 08, 2021 Mobile Marketing Magazine Read More
Captivate teams up with MiQ to improve place-based OOH targeting Jan 27, 2021 MiQ retargeted people who saw Canadian Cancer Society ads to connect them directly with support services. Read More
Verdict: How ‘advanced TV’ helped drive non-profit awareness Jan 18, 2021 MiQ retargeted people who saw Canadian Cancer Society ads to connect them directly with support services. Read More
‘There’s a degree of assumption’: Subway tests addressable media plans using non-addressable data Feb 05, 2021 Netimperative Read More
How we’re enhancing YouTube performance on DV360 with our strategic partnership with Pixability Mar 10, 2021 2020 saw TV consumption skyrocket, especially when it came to OTT and digital video. And YouTube continues to rise... Read More
Captivate and MiQ’s latest partnership brings data-driven targeting to DOOH Jan 26, 2021 DOOH Audience Planning Tool Combines Location and Consumer Data with Browsing Behaviour, Enhances Targeting and Measurement Capabilities TORONTO,... Read More
Covid-19 will have a “lasting effect on the way consumers behave, work, relax and buy.” Dec 14, 2020 Whats New In Publishing Read More
Holiday shopping in 2020: here’s what marketers need to know Oct 22, 2020 Canadian Marketing Association Read More